Gift cards have emerged over the recent years in Nigeria as a convenient form of buying or giving out gifts. The types of gift cards embraced in Nigeria are numerous, creditors specific gift cards, evergreen gift cards to reloadable cards.
Familiarity with the kinds of gift cards will assist in picking the appropriate one for different occasions. This piece will focus on gift cards in Nigeria and their usage.
Retail Gift Cards
Another gift card that is largely used in Nigeria is the retail gift card. These are gift cards that are given by particular retail stores or chains of supermarkets.
Such cards are redeemable on items found in the specific supermarkets or chains. Retail gift cards are very useful especially to those who want to give someone the choice of purchasing his or her gift from a certain shop. Some gifting retail gift cards used in Nigeria are those of Shoprite and Spar retailers.
And for those Nigerians who just wouldn’t want to buy a gift to begin with, or simple cannot, these gift cards come to the rescue.
In this case, the recipients of the cards come in the shops and choose what they want to buy and pay for it with the balance of the gift card. These cards also come preloaded with certain amounts such that users are able to budget themselves.
To Shop With an Online Shopping Gift Card
One of the other sought-after gift cards in Nigeria is the online shopping gift card. Most of these cards are linked to recognised online shopping sites like Amazon and eBay.
With the growth in online shopping in Nigeria, the demand for gift cards for such websites and apps has also increased. These types of gift cards appeal to a person who enjoys shopping online and desires to purchase items that are not available onsite in Nigeria.
Nigerians are fond of the amazon gift card as it is the most commonly used gift card for shopping online. These cards are very convenient as the gift recipients can get anything like books, electronics, clothes and even food. Because many people now buy items off the amazon website since it delivers to Nigeria.
Gift Cards for Entertainment Services
The entertainment sector has not been left behind, as firms embark on the marketing of certain kinds of gift cards, redeemable for certain entertainment services such as lazing, watching movies and even using games.
In Nigeria, gift cards who’s popular amongst the users is Apple I tunes and Google play gift cards. The issue is with these types of credit cards. They are available within this credit card.
The prevalence of the gift card has been influenced by the growing popularity of media streaming services.
Nigerians are also known to extensively make use of google play gift cards especially using android phones. Using these gift cards, the recipients are in a position to buy apps, in-app purchases, movies, and books from the Google play market.
This kind of gift card allows for purchasing of entertainment of various kinds and is preferred for persons who like gaming or listening to music online.
Gift Cards for Computer Games
The Ugandan gaming scene has grown immensely, especially among the youth who have taken the both mobile and console gaming. For the gamers, gift cards remain the best gift.
Some gaming gift cards come with an option of purchasing gifts for in-game weapons and other widely used items in the world of game selling. Some of the popular gaming gift cards in Nigeria includes play station, Xbox and steam gift cards.
For example, PlayStation gift cards can be used to purchase games, DLC (downloadable content) and PlayStation subscription services.
The Xbox gift cards also operate in the same way, providing users with a chance to purchase games and other Xbox related stuff.
As for the Steam gift cards, they can be viewed as those used by computer gaming enthusiasts, which can be used to buy different games and downloadable content from the steam platform.
These kinds of gift cards are targeted toward a specific market in Nigeria which is growing in numbers and that enjoys spending more time in gaming.
For anyone who is into gaming, a gaming gift card gives them the benefit of buying within their platform of choice without restriction as to what they get.
Prepaid Gift Cards
Another form of a gift card that is mostly used as gift cards in Nigeria is prepaid gift cards. There are also store certificates that are generally amount based store gift cards that have been loaded for usage in different stores.
These are just like the debit cards, but they are not attached to any bank account. Within this category, the happiest gainers are the Visa and Mastercard gift cards.
Prepaid gift cards offer a wide flexibility in their use as they can be used to purchase groceries or pay for different services. The cards can be used in almost any location thus freeing the recipient on how to use the gift. Such types of gift cards come in handy for those who intend to make a gift that involves money but do not wish to use cash.
Travel Gift Cards
The concept of travel gift cards may be a new one in the Nigerian market but they are certainly very fast catching on. Such type of gift cards is ideal for those people who enjoy going on journeys.
Ticketing platforms as well as hotels and ride-sharing apps feature gift cards to help redeem and purchase services to include flight bookings and hotel accommodations.
One such travel gift card is the Uber gift card which can be redeemed for rides in Nigeria and abroad. For instance, consumers can use gift cards to buy tickets from major airlines such as Emirates or British Airways.
For those who are huge on travelling, these types of gift cards are very beneficial as they tend to cut down on travelling costs.
Restaurant Gift Cards
In Nigerian society, dining is very important, and restaurant gift cards allow one to easily treat others to a meal. Such gifts may be used in different restaurants for the purpose of having a meal in the restaurant or to take the meal outside the restaurant.
Gift cards are commonplace in popular chains in Nigeria especially Chicken Republic, KFC, and Domino’s Pizza.
There are such grocery items and other gifts including restaurant gift cards which are very convenient and particularly great for birthdays, anniversaries, or any occasions for that matter where the recipient would probably wish to go out for a meal.
They give the person receiving the gift an option on what food to order without being handled in cash.
Subscription Service Gift Cards
One will also find it hard to ignore how subscription services became a trend with the likes of Netflix, Spotify and Apple Music trending across the country of Nigeria. This explained the purpose behind subscription service gift cards; which is the sharing of content.
Here, Netflix gift cards are great for providing to the fans who wish to stream their favorite series or movies. Gift cards for Spotify are also useful, as they let the owner stream music without the ad interruptions.
Such types of gift cards are excellent for getting someone started with a streaming service for the very first time or for prolonging the current membership.
Mobile Recharge Gift Cards
Among the common types of gifts in Nigeria, mobile recharge or the top up airtime stands out, as it is an incorporated activity in the people’s day to day undertakings.
These gift cards are meant for the recharge of mobile phone accounts to enable the owner to make calls, send relative messages, or surf the net. Notable telecom brand types that have recharge gift cards include Airtel, MTN, Glo, 9mobile and others.
In other words, mobile recharge gift cards can be termed as value adding gift cards since it strikes people to buy something that is very useful.
For most Nigerians, being in touch is very important, hence the need to always have an airtime is helpful. Such types of gift cards are also very convenient as the process of cashing them out is very straightforward as it only entails inputting the security pin to a telephone.
Utility Gift Cards
Utility gift cards have sprung up as a viable option because people seem to be looking for other ways of paying utility bills. There are also gift cards which people use to pay for services such as electricity and water.
In Nigeria, some utility companies have began to introduce gift like cards which can be used for top up of prepaid meters.
Utility cards or gift cards through which families can pay their utility bills in a reasonable and efficient manner are a considerate and practical gift especially to families with kids.
With such expenses in place, there’s no real need for cash or online spins for the issues that are covered by billing for these services. The recipient can focus on other pressing issues knowing that their utilities bill is settled.
Cryptocurrency Gift Cards
As the use of cryptocurrency has taken an upward turn in Nigeria, these types of gift cards are also becoming popular. These types of gift cards’sworth is pegged on various types of cryptocurrencies and the most popular ones are bitcoin and Ethereum and litecoin. Cryptocurrency gift cards can be used as a marketing or bonuS tools for converting apps.
Even in Nigeria where a number of people are no longer sceptical about cryptocurrency, the avidity soars regarding usable bitcoin only. Such cards greet new users, or they are the most beneficial for those who want to add some coins to the existing balance.
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Educational Gift Cards
As the name suggests, educational gift cards are meant for students or people who wish to improve and extend their learning. This type of gift card can be used to pay for such expense as online courses, textbooks, or educational attainment assessments. Educational gift card is given out by some online learning platforms such as Udemy or Coursera to buy and study their courses.
Moreover, the educational gift cards let those, who seek to get new educational skills or certificates, master these new skills, because these gift cards are a purchase of self-education. They also make a decent present for the parents wishing to fund education for their kids.
Charity Gift Cards
Charity gift cards are another form of gift card whereby the owner is given the opportunity to donate to the charity of his or her choosing. There are different types of charity gift cards and these can be redeemed using websites that work with several charities.
Similarly, come charity gift cards to Buddhist socities and community service within san Francisco donation gifts to friends about us are for those who love helping others and making a difference in the society. They allow for effective change yet at the same time cancels out the risk of directing the recipient’s goodwill donation in the wrong direction.
Fashion Gift Cards:
There is a high level of appreciation for fashion in Nigeria, hence fashion gift cards meet the rising. Fashion gift cards are meant for use in purchasing clothes and accessories as it is a growing field.
These forms of gift cards can be used in brick-and-mortar stores or online shops that sell clothes or fashion items. Many of the retail fashion stores such as Zara as well as Nike and H&M have cards that are used to buy these items of clothing, shoes or accessories.
Particularly for people who love to be trendy, a fashion gift card allows for a complete wardrobe overhaul as a fashion gift. This feature makes it an ideal present for people’s birthdays, during the holidays or even other special days.